Presentations

Market Development

Kochkin, S. Binaural Hearing Aids: The Fitting of Choice for Bilateral Loss Subjects. Knowles Electronics: Itasca, Ill (2000). A tutorial for Audiologists, dispensers and physicians; includes 15 reasons why binaural hearing aids are effective. (MR45.PDF 50 KB)

Kochkin, S. Binaural Hearing Aids: Adaptacion binaural: la mejor solucion en caso de perdida auditiva bilateral. Knowles Electronics: Itasca, Ill (2000). A Spanish tutorial for Audiologists, dispensers and physicians; includes 15 reasons why binaural hearing aids are effective. (MR45b.PDF 357 KB)

Kochkin, S. & Rogin, C. Quantifying the Obvious: The Impact of Hearing Aids on Quality of Life, The Hearing Review, Vol 7(1) January 2000, pp. 8-34. (MR40.PDF 5.6 MB)

Kochkin, S. Reducing Hearing Instrument Returns with Consumer Education, The Hearing Review. Vol. 6(10), October 1999, pp.18, 20. (MR38.PDF 140 KB)

Kochkin, S. The Best Kept Secret in the Industry, The Hearing Review, Vol 5(3), March 1999. (MR37.PDF 47 KB)

Kochkin, S. Where is the Clinton Effect? Hearing Review, 5(2), February 1998. (MR33.PDF 55 KB)

Kochkin, S. Optimizing the emerging market for completely-in-the-canal instruments. Hearing Journal, Vol. 47(6), June 1994, pp 25-34. (MR15.PDF 852 KB)

Kochkin, S. What this industry needs is a Marlboro Man. ASHA December 1991, 33(12), 4-46. (MR07.PDF 562 KB)

Kochkin, S. Hearing professionals' views on market expansion. Hearing Instruments, December 1991, 42(12):6-8 (part 1); January 1992, 43(1):14-16 (part 2); February 1992, 43(2):26-28 (part 3). (MR06.PDF 1.2 MB)

Kochkin, S. Pre-test results of three physician education programs. Hearing Instruments, 42(2), February 1991, 11-15. (MR05.PDF 624 KB)

Kochkin, S. One more time...What did the 1984 HIA survey say? Hearing Instruments, 41(11), November 1990, 10-20. (MR02.PDF 1.29 MB)

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